by Mark Cohen | Oct 21, 2014 | Blog
I recently joined Glenn Gaudet @GaggleAMP to chat about the use of social in regulated industries and digital media integration. Tell me what you think! #digitalmarketing #twitter #socialmedia #social #marketing Mark Cohen recently joined AMP UP Your Social...
by Mark Cohen | Oct 1, 2014 | Blog
Back to the FutureIt's been a little over 10 years since I had 30 people working for my digital agency in Denver. We created web apps, user centered websites, and even dabbled in social media on behalf of Red Bull USA.What recently struck me about that time in my...
by Mark Cohen | Jul 27, 2014 | Blog
There are some good tips here on how to leverage LinkedIn's latest functionality. I REALLY need to start publishing!The folks at LinkedIn are busy. They are rolling out refinements and new features at an unprecedented rate. Staying on top of these opportunities...
by Mark Cohen | Jul 2, 2014 | Blog
I will continue to advocate for advocacy. There is little more important to a social strategy than identifying, nurturing, and harnessing brand advocates. Agree or disagree?Social advocates are important for your brand for more than just the good recommendations they...
by Mark Cohen | Jun 27, 2014 | Blog
What I consider to be the holy grail for digital marketing has been created by Kraft and Nielsen. A digital attribution model tracking all digital touches through to a sale. Must. Stop. Hyperventillating. #digital #marketing #strategy #advertising #omg Think...
by Mark Cohen | Jun 14, 2014 | Blog
Well… It may be time to hang the agency shingle again. Landed two new clients last week: digital strategy and execution for a financial svcs co. and leading a strategic plan for a public entity. I also "expanded" my office moving from a corner in the...
