by Mark Cohen | Jul 2, 2013 | Blog
Email is a more effective channel than social for brand advocacy.Or is it?This is a fascinating study conducted with big brands and millions of consumers which indicates that while social campaigns provided extended reach for campaigns, advocates were most likely to...
by Mark Cohen | Jun 8, 2013 | Blog
Content truly is the social media success engine.Gary Vaynerchuk's take on it has some very interesting nuances and definitely worth the read. #digital #social #content #marketing #strategy Gary Vaynerchuk believes content development is critical to...
by Mark Cohen | Jun 3, 2013 | Blog
I do not believe social is a destination. And neither does the author of this article.The gist is that social networking is older than the technology that is facilitating it. Being social is being human.Now that the technology exists in the form of Facebook, Twitter,...
by Mark Cohen | May 21, 2013 | Blog
The Future of Social Networks has Arrived. And it ain't pretty…The pundits love to write about the future of social. Some discuss segmentation, fragmentation, and targeting. Others dismiss the large social networks as not being as relevant in a mobile age....
by Mark Cohen | Apr 25, 2013 | Blog
by Mark Cohen | Apr 15, 2013 | Blog
We have launched Person Finder to help people caught in the explosions in Boston. Learn more.http://google.org/personfinder/2013-boston-explosions
