by Mark Cohen | Nov 28, 2013 | Blog
This infographic just prompts me to get on my soapbox.What I love about it is that it is predicated upon consumer communcations preferences. I agree. Like I've always maintained, social media is media. And people use it and other digital media – email, SMS,...
by Mark Cohen | Nov 10, 2013 | Blog
Success is social media is ALL about advocacy.Yes, content is key, but you can have the greatest content in the business and still not have any fans.Whut? But the content pundits tell us that if you have great content they will come! And they will share! And they will...
by Mark Cohen | Oct 28, 2013 | Blog
Wow. This is a sobering look at how digital is consuming us in a clearly less than beneficial manner…A Like, Retweet, comment, response, or view shouldn’t mean as much as they appear to, yet I see those who are consumed by the duality of a social life support...
by Mark Cohen | Oct 25, 2013 | Blog
46 Amazing Social Media Facts In 2013 http://zite.to/1gKzTYGThere really are some mind blowing factoids here!#digital #social #marketing
by Mark Cohen | Oct 22, 2013 | Blog
Five excellent questions you need to answer about mobile strategy…Google recently launched its new mobile playbook, replacing last year’s edition, in which it gives details on how marketers can improve their mobile strategy.
by Mark Cohen | Sep 24, 2013 | Blog
Social MEDIA is just that. Media.I've preached about this for as long as I've spoken about it, taught it, and consulted about it. Social networks, social marketing, social media marketing – call it what you will, but Twitter, Facebook, LinkedIn and all...