by Mark Cohen | Oct 22, 2013 | Blog
Five excellent questions you need to answer about mobile strategy…Google recently launched its new mobile playbook, replacing last year’s edition, in which it gives details on how marketers can improve their mobile strategy.
by Mark Cohen | Sep 24, 2013 | Blog
Social MEDIA is just that. Media.I've preached about this for as long as I've spoken about it, taught it, and consulted about it. Social networks, social marketing, social media marketing – call it what you will, but Twitter, Facebook, LinkedIn and all...
by Mark Cohen | Sep 23, 2013 | Blog
I'm constantly asked about the future of the web, social, and the like. Well, this is it. What can be more more powerful than receiving the exact information you need at the moment you need it?The ability to control the information you receive perhaps?Wow.Access...
by Mark Cohen | Sep 17, 2013 | Blog
Linkable Assets. This is my newest, favoriteist buzzword. Why you ask?The article below implies that this has something to do with search. And in a way it does. But it is ALL about content.Authentic, engaging, valuable content.As most of you know, I despise the term...
by Mark Cohen | Sep 9, 2013 | Blog
Once available, this will be a KILLER App for B2B networking. It will live on top of LinkedIn and enable you to literally track people's whereabouts at meetings and conferences.A little creepy? Perhaps.Useful? No doubt. #digital #social #marketing #b2b...